Fanta has been running a mysterious taste hunt campaign with the slogan "What The Fanta?" since 2022, sparking curiosity among consumers. However, now it's making an unexpected surprise appearance with a special flavor for Halloween.

Traditionally known for its orange color, Fanta is offering an extraordinary taste experience for Halloween. The specially designed beverage for this unique period appears in a spooky shade of black, and its bottle design features spider webs, spiders, bats, and a full moon.

Those who try this new Fanta flavor, interestingly, temporarily turn their tongues black with each sip, allowing them to embrace the Halloween theme.

Moreover, each Fanta bottle label contains a QR code that offers games, flavor-related hints, and the chance to win rewards.

Regarding the taste experience, Fanta enthusiasts have various guesses. On Instagram, many people suggest that this flavor is some type of fruit.

Fanta's unconventional flavor for Halloween continues to pique curiosity and offer consumers a different experience as part of its Taste Hunt campaign. This black surprise adds a special touch to the Halloween festivities.