The Internet search has changed completely
The Internet search has changed completely
According to a recent study, young people today search on TikTok for an answer to a question that interests them. This is causing Google, the search engine giant for years, to cede its throne.
Google, which is said to have at least 5 billion searches a day, is a company that has even added the phrase "Google it" to its literature. Google is the most used search engine because of its simplicity, speed and efficiency. However, this could change soon.
Since its first day, TikTok has become a social media network of great influence. In addition to the trending videos, music and effects, users are now using TikTok's search features. TikTok can now be used as a search engine and might even surpass Google, as a recent tweet and the reactions to it show.
TikTok should be aware of this and is testing new features for the search experience. As part of this test, the company is linking to search results for keywords used in post comments. We doubt that the term "Google it" will be "TikTok", but it is an obvious fact that social media platforms are becoming better search engines with each passing day.