In this year's Christmas commercial for the Hispanic market, Toyota shows a boy and his father's journey of redemption after learning that he will pay for all his mischief by being deprived of the Christmas gift of his dreams.

In the entertaining movie produced by Conill, the boy, who listens to Santa Claus' no-naughtiness speech in the back seat of a Toyota Tundra, sets out to make up for all his recent mischief.

The child, who is entitled to receive a Christmas present, makes the most of it at the first opportunity. Fredrik Bond from MJZ London is the director of the bilingual movie, which depicts family togetherness through the playful nature of children.