A Pixelated Time Travel From Starbucks

A Pixelated Time Travel From Starbucks
Starbucks brings the wind of nostalgia to coffee breaks this time. Bearista, the brand's beloved mascot, turns into a retro gaming hero with the limited edition Bearista Game Collection. Inspired by 8-bit graphics, the collection invites coffee lovers to the pixel world of the past.
The series, which is available in countries such as Singapore, Malaysia, Hong Kong, and New Zealand in the Asia-Pacific region, draws attention with details such as cups decorated with pixel art, tote bags, and fun mugs that change color with temperature. Each product carries the spirit of the old arcades and recreates the Bearista character in retro scenes.
The collection is not only a nod to nostalgia but also to the aesthetic taste of the gaming community. The designs reinforce the feeling of “one more cup” and offer an experience that is both functional and emotionally connective. With this move, Starbucks serves not only coffee but also a passion for collectibles. For retro lovers, this series is like a little save point to the past with every sip.